Shop the SS23 Lookbook Collection HERE.

Model: Lilly Ball
Art Direction + Styling: Rachel Schultz
Photography: Chelsea Oland
Director of Video: Calvin Brue

Shop Idun's Palm Springs Collection HERE.

*Film photography by Rachel Schultz

It's still snowing here in Minneapolis/St.Paul but that doesn't mean we can't begin to get excited for what's on the horizon- spring! With all of the snow and still more to come it's essential to have a bright and upbeat state of mind.

Here is a playlist by Nick Brue to get you in the mood...

Listen HERE.

We just returned from our AW23 Market trip in nyc and are so excited for what's to come, both for this upcoming spring season and Fall/Winter 23. The details and depth of each collection has been moving and dynamic. We cannot wait to show you more...

In the meantime, we wanted to share what we wore while in Manhattan and Brooklyn (lots of navy, black, and beige)...plus a few treasured spots we had the chance to stop by between meetings!

Shop what we wore in nyc HERE.

A few favorite spots:
Aujla's Indian Cofffee House
Cervo's
Desert Vintage
Thai Diner
Colbo Coffee
Zooba
Susan Alexandra Flagship 
Leo Sourdough

*film by Rachel Schultz

As temperatures drop here in the Twin Cities, and the seemingly never ending cold begins to set in, finding refuge somewhere warm becomes top priority; to thaw off the freezing feeling (physically) and humdrum (mentally) of daily existence in a real life snow globe.

Dahlia Brue shares her packing list for her up and coming tropical hiatus...  

- Mara Hoffman's Lua Swim Top + Lydia Swim Bottoms
- Zoca Sunscreen Stick
- Mara Hoffman's Perdita Dress
- Stora Skuggan's Moonmilk Perfume
- What is Culture For? by The School of Life (How to find compassion, hope and perspective in the arts)
-Delarge, Distangle Sunglasses in champagne 
- Mara Hoffman's Lolita Dress

Shop the full resort collection and find something exciting to bring along on your next warm vacation HERE.